The event on 5 and 6 September at Palais Brongniart was a great success. Over the last 19 years, the Printor Lyon trade fair has built a reputation as the “benchmark” meeting for professionals in the watch and jewellery industry.
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In response to this success, the Gl events group has for several years been developing a Parisian counterpart with a different positioning, more closely targeted and commercial, to complement the Lyon trade fair. The Printor Paris Journées d’Achats (Purchasing Days) represents an excellent networking opportunity, in September, for watch and jewellery buyers, and an excellent marketing tool for promotion of the Printor Lyon fair in February.
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Printor, in brief : 80% of French watch and jewellery buyers attend Printor trade fairs, with over 6,500 buyers per year; 80% of exhibitors return year after year: With 300 exhibitors each year, on 12,000 m² of floor space, the Printor trade fair brings together all sectors of the watch and jewellery industry, including the technological services and industries involved in its development.
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The entire concept of the “Printor Journées d’Achats” has been devised so that buyers can quickly take in all the latest Fashion Trends in the collections on show, then retrace their steps to order the Highlights for their end-of-year range. The layout has been optimised by the provision of turnkey Showroom Stands for the exclusive display of New Products .
For several years now, a close partnership has been formed with French Spirit, allowing buyers to benefit from the in-depth work carried out on consumer demand for watches and jewellery by the Francéclat Committee. Every year, French Spirit organises a competition for watch and jewellery designers among the general public through a well known website. In 2010, it was JournaldesFemmes.com which displayed these designs to around 7 million internet users for two months.
For its first event at Palais Brongniart, Printor Paris is bringing together 83 brands covering all your watch and jewellery needs.
