The World Land Trust and ethical coloured gemstones mining company, Gemfields, together
with Jaguar Land Rover and the Gemological Institute of America (GIA India), have
collaborated with ten of India’s top jewellery designers to create a unique ‘pop up’ collection of
bespoke Zambian emerald jewellery.
| Arzan Khambatta Sculpture |
The aim of this collection is to create awareness and raise crucial
funds for the conservation initiatives of Wildlife Trust of India (WTI) for the Asian Elephant in
India. The headline piece of the collection is a Ganesha sculpture with a 638 carat Gemfields
Zambian emerald created by renowned artist, Arzan Khambatta. The collection will be launched
in July and will close with a Grand Auction at the Taj Mahal Hotel in Mumbai on 14 October 2011.
| Narayan Jewellers, Vummidi Bangaru Jewellers |
As India’s farmlands and cities expand, the Asian Elephant is experiencing large-scale habitat
fragmentation and loss. India is home to 60% of the world’s Asian Elephant population, making
their survival in India critical to the survival of the whole species.
Gemfields has hand-picked ten leading jewellers from around India to create a one-of-a-kind
piece or set of jewellery, incorporating Zambian emeralds.
| Meena Jewellers, Abaran Jewellers |
Each designer has created a unique piece /set inspired by the elephants themselves and the
corridors that are home to an abundant biodiversity of flora and fauna. The jewellers are just as
diverse in their style and designs; Abaran Jewellers (Bangalore), Anmol Jewellers (Mumbai), Gem
Palace (Jaipur), Khanna Jewellers (New Delhi), Meena Jewellers(Hyderabad), Narayan Jewellers (Baroda), Nirav Modi (Mumbai), Sawansukha Jewellers (Kolkata), Talwarsons Jewellers
(Chandigarh) and Vummidi Bangaru Jewellers (Chennai).
| Sawansukha Jewellers, Khanna Jewellers |
The collection will go on tour around India to each of the designers’ boutiques from August to
October 2011. On 14 October, Sotheby’s will auction the collection at an exclusive event held
in the Taj Mahal Hotel Mumbai, with a percentage of profits from each jewel going towards the
World Land Trust’s ‘Indian Elephant Corridor’ project.
www.gemfields.co.uk
www.worldlandtrust.org
