Renowned for its jewellery expertise since 1835 and a supplier to the greatest jewellery and watch-making houses since the early 20th century, Gay Frères is celebrated for the quality of its products and the creativity behind its collections. With the launch of its very contemporary jewellery brand Neelia, Gay Frères is today demonstrating its enthusiasm about meeting the general public and rising to the expectations of a new generation of women, sharing its own vision of luxury with them.
Unfettered by traditional codes and freed from convention, Neelia jewellery affirms a modern and comfortable vision of jewellery for the more daring woman who chooses style over fashion, definitively. The designs are the very core of desires; they can equally well enhance a pair of jeans or a little black dress.
The collection will be revealed for the first time at BaselWorld, the World Watch and Jewellery show, from 25th April to 2nd May 2013
