Latiénne Communications, the strategic marketing and communications consultancy created for and devoted exclusively to the watch and jewellery industry, has officially launched from its headquarters in London.
The consultancy serves traditional to luxury-fashion consumer watch and jewellery brands and global organisations through local and international public relations, marketing, media buying and sales.
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| Charlene Laidley |
Latiénne Communications was founded by former LVMH and Burberry Publicist and University of the Arts Lecturer Charlene Laidley.
The company is the only consultancy of its kind operating in the international marketplace. Since its initial formation the consultancy has been commissioned to work on a number of high-profile campaigns and projects for brands such as: JeanRichard, Porsche Design Timepieces, Ventura Design on Time, P&G Braun clocks and watches, Vivienne Westwood Timepieces, Ingersoll and Eberhard & Co, across strategy and advisory, consumer and corporate public relations, media buying, industry intelligence, celebrity endorsement, sponsorship and event management.
Latiénne Communications will allow watch and jewellery companies to work with a highly trained and specialist marketing and communications team that is passionate about watches and jewellery and the growth of the industry, has invaluable and up-to-date knowledge and understanding of the mechanics of the industry, relationships with key UK and international media and business partners, and the creativity, innovation and determination to influence the purchasing decisions of our clients’ core consumers. Latiénne Communications will provide bespoke services to in-house brand marketing and communications teams requiring specialist support services, non-specialist public relations agencies, multiple retailers and distribution companies.
