Contemporary metals fine jeweler Edward Mirell is proud to announce the release of its Kibou dog tag, which will raise funds for the victims of last week’s earthquakes and tsunami and now nuclear fallout in Japan.
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The Kibou dog tag, made of gray titanium or patented Black Ti and laser etched with the Japanese symbols for “hope”, known as “kibou” in English, is Edward Mirell’s first foray into fund-raising relief efforts through design.
Proceeds will benefit the American Red Cross. Ed Rosenberg, Edward Mirell’s co-owner and lead designer says, “This project has special significance to Edward Mirell because of our numerous partnerships in Japan. As members of the International Titanium Association, we were so relieved when we received word from our friends in Japan that they were safe. But our relief turned to urgency as we realized we had to do something to help. The Kibou dog tag is our small contribution to this overwhelming crisis. We just wish we could do more.”